Carey Leisure Carney is a trusted personal injury law firm recently rebranded from Carey Leisure Neal. Upon rebranding, the firm wanted to invest in its social media content to stay updated on trends and educate its audience.
I created a social media content strategy to increase the firm’s awareness by incorporating its established assets, such as its logo, new color scheme, and fonts, into a new creative style. Their social media performance has improved substantially by following trends and filming new content surrounding the firm’s knowledgeable staff.
Each month’s content strategy is created a month in advance and approved internally. Content is planned for with a pre-production document, and filmed on designated filming days. Post-production editing occurs, and the finished content is submitted for feedback/approval.
Engagement has increased substantially through organic and paid posts since this brand’s acquisition.
Along with creating social media content, I also create print and digital assets, including billboards, brochures, and other graphic design needs.